News

Subaru News

Posted Tuesday, September 9, 2025 at 9:23pm

The New Subaru Outback Taillights Hide A Handy Ruler

The 2026 Subaru Outback includes some adventure-friendly upgrades, like an upsized rear cargo space for packing more gear. Of course, that extra room is possible thanks to the Outback’s boxier exterior, which has been polarizing, to say the least. Yet the trade-off between adding room and removing the Outback’s traditional, wagon-esque style at least provides a measurable benefit. It’s a different story with the new taillights, which also work as a measuring device. Read More: https://www.jalopnik.com/1957722/why-2026-subaru-outback-has-a-ruler-built-into-taillights/ Read More →

Posted Tuesday, September 9, 2025 at 9:21pm

Subaru Owners Say These Are The Most Reliable Models Ever Made

Subaru vehicles are known for their all-wheel drive capabilities, remarkable safety ratings, and durable engines. This brand offers many reliable models that can last 200,000 miles or more, especially if well-maintained. According to Subaru, 97% of its vehicles sold within the last 10 years are still on the road today. In 2024, Subaru sold 667,725 units in the United States, giving the company just over a 4% market share. With its excellent lineup of vehicles that… Read More →

Posted Monday, September 8, 2025 at 11:00pm

Subaru (TSE:7270): Gauging Valuation as US Tariff Cuts Force a Rethink on Market Strategy

If you’re watching Subaru (TSE:7270), the latest tariff decision out of Washington probably caught your attention. President Trump’s move to cut US tariffs on Japanese cars from 27.5% to 15% gives Japanese automakers some breathing room, but it’s not a universal win. For a company like Subaru, which doesn’t have the sheer scale of its larger competitors, the reduced—but still steep—tariff means trade pressures remain, especially in a US market that’s central to its business.… Read More →

Posted Monday, September 8, 2025 at 10:58pm

How Reliable Are Subarus? Here’s What Consumer Reports Data Says

Through the years, Subaru has earned a name for itself for reasons ranging from its stable boxer engines to symmetrical all-wheel drive system, decent economy, safety, practicality, and success in the World Rally Championship. It’s now also starting to stake a claim as something of an important model of reliability. According to a Consumer Reports ranking based on a subscribers survey, Subaru is the best car brand for reliability, leading a contingent of Japanese car… Read More →

Posted Saturday, September 6, 2025 at 9:26pm

From Turbo Spool to Tsurikawa Charms: Why JDM Style Still Rules the Streets

The sound of a turbo spooling, the sight of a slammed Silvia slicing through traffic, or the flash of a tsurikawa charm swinging from a bumper immediately signals JDM culture at work. More than just cars and parts, JDM represents a lifestyle rooted in precision engineering, purposeful performance, and cultural expression. Decades after icons like the Skyline GT-R, AE86, and RX-7 rose to fame, JDM style continues to dominate streets, meets, and digital feeds worldwide. Read More →

Posted Thursday, September 4, 2025 at 9:39pm

Race ace Michele Abbate ready for her rally debut with DirtFish

DirtFish Women in Motorsport driver Michele Abbate will make her rally debut at next month’s Tour de Forest. Having made history on a racetrack through her stellar career, Michele is excited to make the switch from circuit to stage to drive a DirtFish-liveried, Element Rallysport Subaru BRZ on the Washington-based gravel event (Saturday, October 4). “I’m definitely getting excited now we’re going to have boots on the ground soon,” said Michele, who was both the… Read More →

Posted Wednesday, September 3, 2025 at 9:41pm

SUBARU EARNS TOP RANKING IN 2025 AMERICAN CUSTOMER SATISFACTION INDEX SURVEY AUTOMOBILE STUDY

Subaru of America, Inc. today announced the automaker was ranked No. 1 overall in the 2025 American Customer Satisfaction Index (ACSI®) Automobile Study. The result highlights Subaru’s strength in safety and dependability among other top-category claims. Subaru earned an overall score of 85, up 2% over last year’s ranking, and pulled ahead of all other brands in the mass-market segment. Read More →

Posted Tuesday, September 2, 2025 at 9:36pm

Tackling The Grueling TransAmerica Trail In A 2025 Subaru Crosstrek

The TransAmerica Trail (TAT) may be the best adventure you can have in the lower 48 states. It will take you coast to coast with nearly half the journey being off pavement. My wife, Mercedes Lilienthal, and I just did the entire 7,100-plus mile crossing testing the limits of a 2025 Subaru Crosstrek Wilderness in the process. What Is The TransAmerica Trail? Mapped by adventure moto enthusiast, Sam Correro, the TransAmerica Trail was originally intended… Read More →

Posted Tuesday, July 29, 2025 at 10:37pm

Subaru selects HPE to accelerate AI development for next-generation EyeSight driver assist system

HPE (NYSE: HPE) today announced that Subaru selected HPE Cray XD670 servers to orchestrate its image recognition technology and AI. This rollout supports Subaru’s vision of increasing customer value and improving preventive safety—one of the key pillars of the car manufacturer’s comprehensive philosophy. HPE Cray XD670 servers featuring industry-leading and energy efficient direct liquid cooling is expected to accelerate the optimization of AI algorithms, model training, and inferencing for the next-generation EyeSight driver assist system… Read More →

Posted Tuesday, July 29, 2025 at 10:36pm

Trying new things: A rally racing adventure at Dirtfish

Friendship is a wonderful thing, especially when it leads to new hobbies and interests. When my best friend Tyus introduced me to rally racing, I knew we had to try and see a race. We had heard of the Dirtfish racing complex in the Snoqualmie Valley and decided we should make our way to the mountains and go see what was up. On July 26, Dirtfish hosted Northwest Rallycross Fest 2025, put on by the… Read More →