News
Posted Tuesday, September 17, 2024 at 10:15pm
randon Semenuk has sealed a third consecutive American Rally Association National championship title on Overmountain Rally Tennessee, despite being beaten by Subaru Motorsports USA team-mate Travis Pastrana. Pastrana took victory on the all-new ARA event by 18.3 seconds as multiple flat tires cost Semenuk over a minute, but victory on the powerstage was enough to secure the Canadian and co-driver Keaton Williams another championship title. There was also success for Richo Healey and DirtFish instructor… Read More →
Posted Thursday, September 12, 2024 at 10:04pm
Mention the name ‘Impreza WRX’ to any British police officer of a certain age and watch them flashback to late-night smash-and-grab robberies and high-speed pursuits. Subaru’s rally-bred sedan was the getaway car of choice for a generation of criminals tormenting UK law enforcement. The Impreza’s durability, honed over gruelling World Rally Championship special stages, made it equally adept at surviving the chaos of being driven through shop windows – and then evading capture. Read More →
Posted Wednesday, September 11, 2024 at 11:08pm
The final mileage tally rings in at 11,551 miles, with many of those being fun miles on various backroads throughout the Midwest. It’s been a blast from the beginning, and we even got to try out some intriguing STI accessories in the latter half of our loan. Read More →
Posted Wednesday, September 11, 2024 at 9:54pm
After picking up their first win of the 2024 American Rally Association (ARA) season at the Ojibwe Forests Rally, Subaru Motorsports USA driver and extreme sports legend Travis Pastrana and co-driver Rhianon Gelsomino have set the table for an exciting back half of the 2024 ARA calendar. Their pursuit of two-time defending ARA champions and Subaru Motorsports USA teammates Brandon Semenuk and Keaton Williams continues at the 2024 Overmountain Rally Tennessee September 13-15. Read More →
Posted Tuesday, September 10, 2024 at 11:04pm
The debate has raged from top to bottom, and from coast to coast in America. But in Johnson City this week, there’s every chance we’re going to get some clarity. The discussion? Open class versus Rally2: which is America’s fastest rally car? Subaru’s WRX has dominated the ARA series since Barry McKenna took the title in an R5 car in 2020. A Rally2 victory is, of course, not unheard of – Citroën C3 driver Ricardo… Read More →
Posted Monday, September 9, 2024 at 11:01pm
Subaru, known for its rugged all-wheel-drive vehicles, has embarked on a journey as challenging as any off-road adventure: conquering the chaos of siloed data. With Informatica’s AI-powered Intelligent Data Management Cloud (IDMC) at the wheel, Subaru is shifting gears from data disarray to a streamlined, customer-centric operation. Read More →
Posted Friday, September 6, 2024 at 10:58pm
Subaru Corporation (“Subaru”) and Panasonic Energy Co., Ltd. (“Panasonic Energy”), a Panasonic Group Company, today announced plans to prepare for the supply of automotive lithium-ion batteries and joint establishment of a new battery factory in Oizumi, Gunma Prefecture, Japan. Panasonic Energy will supply its next-generation cylindrical automotive lithium-ion batteries for the battery electric vehicles (BEVs) Subaru plans to produce from the latter half of the 2020s. This follows their conclusion of a basic cooperative agreement… Read More →
Posted Thursday, September 5, 2024 at 10:57pm
Subaru of America, Inc. today announced the automaker was ranked number one overall in the American Customer Satisfaction Index Survey (ACSI) Automobile Study 2024, increasing its position from last year with an ACSI® score of 83. This overall score marks a tie with one other automaker in the mass-market segment and two others in the luxury segment. Read More →
Posted Wednesday, September 4, 2024 at 10:52pm
In August 2023, Subaru sold 915 Solterras, and in August 2024, it sold 1,417 of its BEV – a 55% increase. Year-to-date, 8,063 Solterras have sold – that’s a nearly 74% jump over 2023, when 4,645 Solterras sold. It’s probably not a coincidence that the Subaru Solterra was the most discounted car – including gas cars – in the US in August. The Solterra’s starting price last month was $46,340, and it sells for 12%… Read More →
Posted Wednesday, September 4, 2024 at 10:51pm
Subaru of America, Inc. (SOA) today reported 63,053 vehicle sales for August 2024, an increase of 11.8 percent compared with August 2023 (56,407). SOA also reported year-to-date sales of 437,198 a 6.4 percent increase compared with the same period in 2023. Read More →
