Posted Sunday, February 27, 2022 at 9:57pm
In 1991, Subaru decided that innovation was the answer to winning the luxury car war. The result was the wedge-shaped SVX that featured striking styling and a host of new features and technologies. Unfortunately, the customer disagreed with Subaru’s vision of the future, and the SVX turned out to be a massive flop. Still, fine examples of the underrated SVX remain on the used market.
The JDM, or Japanese Domestic Market, model was fittingly called the Alcyone SVX, named after the brightest star in the Pleiades constellation, which makes up Subaru’s logo, showing how important Subaru considered it to the future of the brand. With it, the company wanted to reinvent itself from making drab, utilitarian commercial vehicles and kei-cars to a major player on the global stage.