News

Subaru News

Posted Tuesday, January 9, 2024 at 8:59pm

In the Driver’s Seat: Henry Catchpole on the Prodrive P25

Back in 1997, Prodrive built the first Subaru Impreza of the WRC era, which took over from Group A in the World Rally Championship. To celebrate the 25th anniversary of the WRC97 that Colin McRae, Piero Liatti and Kenneth Eriksson all drove to the 1997 Manufacturers’ title, the same company in Banbury produced what it claims is a road-going version of a WRC Impreza. It’s called the P25. Read More →

Posted Monday, January 8, 2024 at 10:13pm

Subaru teases limited WRX STI ahead of Tokyo auto show

The calendar has just rolled over to 2024 and with it comes the first big car show of the year – the Tokyo Auto Salon – and it’s there that Subaru plans to reveal a limited edition version of the WRX STI. The Japanese manufacturer is staying tight-lipped about the new variant, dubbed the S4 STI Sport Prototype, but it did however show us a small teaser of the car’s rear end. Although the single… Read More →

Posted Sunday, January 7, 2024 at 8:29pm

The Story of Subaru Trucks: Engineered for Adventure

The Story of Subaru Trucks: Engineered for Adventure

The Chevrolet El Camino and Ford Ranchero were the first vehicles to populate a segment of the auto world known loosely as the “coupe utility.” As their popularity grew in the 1960s and ’70s and other compact pickup trucks began to enter the U.S. market, Subaru decided to throw its BRAT, er, hat, into the ring. The Japanese automaker took its Leone station wagon, chopped off the back of it, fitted it with a pickup… Read More →

Posted Sunday, January 7, 2024 at 8:22pm

THE REASONS TO GET EXCITED ABOUT US RALLYING IN 2024

With just over a month to go before the American Rally Association descends on Michigan for the season opener, ARA competition director Preston Osborn has talked about the excitement building for 2024. The Atlanta-based Sno*Drift Rally kick starts an eight-round season that features Tennessee’s Overmountain Rally for the first time. “There’s a real buzz about this season,” Osborn told DirtFish. “We have Travis [Pastrana] back with Subaru, which is fantastic. It’s going to be fascinating… Read More →

Posted Friday, January 5, 2024 at 8:16pm

2024 Subaru Crosstrek Wilderness: A Leggy Crossover That’s Wild at Heart

OY, PIONEERS! Please tell me you’re not taking the average compact crossover wagon into the boonies. The salesperson might have told you it had all-wheel drive, and it probably does, sort of. But such systems are often surprisingly feeble off road. In some situations—extracting on any kind of incline, for example—front-biased, on-demand AWD systems can simply refuse to turn any wheel, leaving you stuck. Then you have to eat the dog. Read More →

Posted Thursday, January 4, 2024 at 9:21pm

Subaru Sold Almost 1,000 Solterra EVs In The U.S. In December 2023

In December, Subaru of America increased its car sales in the United States for the 17th consecutive month to 57,764 (up 1.8% year-over-year). In 2023, the company sold 632,083 cars, which is 13.6% more than a year ago. Our main focus is on the all-electric Subaru Solterra model (introduced in partnership with Toyota), which continues to sell at around 1,000 units a month. Read More →

Posted Thursday, January 4, 2024 at 9:20pm

Why the Market Dipped But Subaru Corporation (FUJHY) Gained Today

Subaru Corporation (FUJHY) ended the recent trading session at $8.99, demonstrating a +0.11% swing from the preceding day’s closing price. The stock’s change was more than the S&P 500’s daily loss of 0.8%. Elsewhere, the Dow lost 0.76%, while the tech-heavy Nasdaq lost 1.18%. The company’s stock has dropped by 0.4% in the past month, falling short of the Auto-Tires-Trucks sector’s gain of 2.6% and the S&P 500’s gain of 3.4%. Read More →

Posted Wednesday, January 3, 2024 at 9:34pm

SUBARU OF AMERICA 2023 YEAR-END SALES UP 13.6 PERCENT

Subaru of America, Inc. (SOA) today reported 17 consecutive months of increased sales with 57,764 vehicles sold for December 2023, a 1.8 percent increase compared with December 2022 (56,760). Subaru ended calendar year 2023 with 632,086 vehicle sales, a 13.6 percent increase compared with calendar year 2022. Read More →

Posted Wednesday, January 3, 2024 at 9:33pm

2024 Subaru BRZ TS Puts Handling Performance At The Fore

The new Subaru BRZ tS offers a different path to greatness than the WRX TR. If you want your own 2024 Subaru BRZ tS, you won’t be left to the whims of fate or excessive dealer markups. The original tS, launched near the end of the first-gen BRZ’s production run, was limited to exactly 500 copies built over a two-month span in early 2018. Come early 2024, Subaru will unleash a new tS, based on… Read More →