News
Posted Thursday, March 5, 2026 at 9:59pm
Subaru has announced its first foray into the hands-free driving era. The first model to benefit is the Outback, which recently entered a new generation. The automaker’s EyeSight driver-assistance suite has already been available across Subaru’s lineup, but the Outback’s new Hands-Free Assist Driving system is far more advanced. As with other hands-free systems like Ford’s BlueCruise, Subaru’s system supports hands-free driving on most interstate highways. It can be used at speeds of up to… Read More →
Posted Thursday, March 5, 2026 at 9:58pm
Subaru’s Forester is intended to evoke a far milder employment choice and one hinting at some appealingly rugged usage. The first Forester, emerging in 1997, was promoted with the simple explanation “SUV Tough, Car Easy”. What you got was a tall, all-wheel-drive estate car, served with unexpected aural character via the rhythmic beat of a flat-four engine. Flat four apart, it was no ground-breaker. Toyota’s 1984 Tercel estate offered much the same mix, if with… Read More →
Posted Thursday, March 5, 2026 at 9:56pm
The switch to EVs has a lot of people wondering if they can still handle real-world conditions without spending a fortune. The 2026 Subaru Uncharted EV delivers that familiar Subaru toughness in an electric crossover that actually fits most budgets. It starts at $34,995, which is the lowest entry price in Subaru’s current EV lineup, and the base model offers more than 300 miles of estimated range. That combination makes it realistic for everyday driving… Read More →
Posted Wednesday, March 4, 2026 at 8:59pm
He’s a four-time American champion – the defending champion – but this year Keaton Williams has swapped a Subaru race seat for a management role at Standard Motorsports. In this week’s SPIN, The Rally Pod, the Briton talks through his decision to move into management slightly earlier than planned. Dividing his time between Shropshire, England and Charleston, South Carolina, Williams will be working alongside Standard Motorsports owner Ryan Booth – one of America’s fastest drivers… Read More →
Posted Wednesday, March 4, 2026 at 8:57pm
Subaru Corporation (OTCMKTS:FUJHY – Get Free Report)’s share price gapped down before the market opened on Tuesday . The stock had previously closed at $9.09, but opened at $8.13. Subaru shares last traded at $8.38, with a volume of 100,734 shares. Separately, Zacks Research raised Subaru from a “hold” rating to a “strong-buy” rating in a research report on Friday, February 6th. One investment analyst has rated the stock with a Strong Buy rating, one… Read More →
Posted Wednesday, March 4, 2026 at 8:38pm
Subaru identified truck driver shortages and transport capacity constraints as some of the biggest challenges facing automotive logistics in Japan, and hopes that through its partnership with Ogaki-based Seino Transportation it can overcome these issues and optimise operations. Upon establishing their partnership, the first priority for the two companies was to consolidate the long-distance transportation of automotive parts for EVs manufactured at Subaru’s Gunma Yajima Plant. Subaru began production of the Trailseeker model (marketed in… Read More →
Posted Wednesday, March 4, 2026 at 8:37pm
Subaru of America, Inc. (SOA) today reported 45,113 vehicle sales for February 2026, an 8.2 percent decrease. With a short selling month and severe storms impacting key, high-volume markets, February still proved to be a record high for the Subaru Forester. The model achieved its best February ever with 17,919 vehicles sold, up 24.9 percent over the previous year. Jeff Walters, President and Chief Operating Officer, Subaru of America, Inc.: “Subaru and our retailers remain… Read More →
Posted Tuesday, March 3, 2026 at 10:19pm
During the 5th Annual Race Industry Week, Preston Osborn, competition director of the American Rally Association (ARA), shared an in-depth look at the organization’s rapid growth, dedication to grassroots motorsport, and ambitious vision for the future. With the 2026 season already underway, Osborn emphasized the ARA’s unique ability to balance professional and grassroots participation while fostering a growing interest in rallying across the United States. Read More →
Posted Tuesday, March 3, 2026 at 10:18pm
Former World Rally Championship driver Tom Williams returns to the American Rally Association National Championship in 2026, driving a Škoda Fabia RS Rally2 for Standard Motorsport. The Englishman, and co-driver Ross Whittock, won the ARA’s RC2 category in a Ford Fiesta Rally2 back in 2022, but haven’t competed in the United States since 2023’s Southern Ohio Forest Rally. However Toyota’s entry, among an increased volume of Rally2 entries, has tempted Williams back to fight for… Read More →
Posted Tuesday, March 3, 2026 at 10:16pm
In customer clinics where Subaru showed regular-degular people the 2026 Trailseeker, most of them apparently guessed it was a Subaru even though the badges were covered up, according to the automaker. Pull quotes with descriptors given by said customers like “rugged and adventurous” and “spacious and versatile” are shown to us during Subaru’s morning presentation on our drive day for the brand’s new electric wagon, followed by lots of psychographic data about how genuinely outdoorsy,… Read More →
