Posted Thursday, February 16, 2012 at 10:05pm
Harvest Films directing duo The Hoffman Brothers recently collaborated with agency Carmichael Lynch on an integrated campaign in which mans best friends enjoy typically human pastimes. The campaign launched on the Puppy Bowl and is available online at http://www.subaru.com/dogs/index.html. Visitors to the site can experience the entire campaign – including a “making of” with the directors alter ego “Zippy” — find local dog parks, help support the ASPCA, and download Dogbook the Facebook App for dog enthusiasts.
