News
Posted Friday, December 11, 2020 at 10:10pm
Audio tech platform developer DSP Concepts has picked up a $3 million investment from the Subaru-SBI Innovation Fund. The Californian startup, best known for the Audio Weaver embedded audio software platform. has now raised a total of $28.4 million, including a $14.5 million round led by Taiwania Capital from February. Audio Weaver acts as the base layer for companies to design an audio processing system. The platform enables developers to merge multiple software modules and… Read More →
Posted Friday, December 11, 2020 at 10:09pm
The Subaru Levorg has been named Japan Car of the Year 2020-2021 by a panel of 60 jurors. Surprised? Don’t be, because the Japanese know a good car when they see one. The problem is, you may not have seen one. Despite being on sale in the UK since 2015, the Subaru Levorg remains a rare sight in the UK, with buyers failing to embrace the all-wheel-drive estate car. Around 500 units have been sold… Read More →
Posted Wednesday, December 9, 2020 at 11:09pm
While Ken Block has been known for years for his wild driving in extreme Fords, when he did his first couple of Gymkhana films he was behind the wheel of Subarus. The latest Gymkhana video once again features a Subaru WRX STI, one with a bigger-displacement, 8,000-rpm 2.3-liter flat-four with 862 horsepower, but Ken Block is nowhere to be found. Instead, he has let his friendly rival Travis Pastrana take over. Pastrana’s first Gymkhana outing… Read More →
Posted Monday, December 7, 2020 at 10:58pm
Travis Pastrana has certainly got some big shoes to fill, as he takes over the reins from Ken Block for this edition of the Gymkhana. And in good old Gymkhana fashion, this one will mark the return to Subaru, where it all started more than a decade ago. Back then, 530 horsepower was enough to do the trick, as Ken Block engaged in some of the most breathtaking driving stunts the world had ever seen… Read More →
Posted Sunday, December 6, 2020 at 10:54pm
Based on the history of Subaru and the way the U.S. market has grown, it is a big market for us. It is difficult for us to really push sales growth in other markets. For example, one month’s sales in the U.S. is the same as half a year’s sales in Japan. So the U.S. market is where we’re putting a lot of resources. We don’t really have the leeway to put more resources into… Read More →
Posted Saturday, December 5, 2020 at 10:53pm
Sick car shreddin’ and stuntin’ video series Gymkhana is back with a new driver, a rad new car and…another new car? That’s right! In addition to Travis Pastrana taking over hoon duties from Ken Block in the gnarliest Subaru WRX STI ever cooked up by a race shop, there’s a sweet little cameo in the latest Gymkhana 11 trailer from the new 2022 Subaru BRZ. Read More →
Posted Saturday, December 5, 2020 at 10:41pm
In case you somehow haven’t heard, Ken Block is not going to be driving in the next Gymkhana video. He’s stepped aside to let Travis Pastrana have a go at it. Instead of a Ford product, Subaru is stepping up to provide the car. And what a car it is. Vermont SportsCar, the builders behind Pastrana’s wild new custom WRX STI, stopped by the Hoonigan headquarters so we could get an up-close look at how… Read More →
Posted Friday, December 4, 2020 at 10:35pm
I had the chance to try the Crosstrek Sport during a socially distanced all-day event near Leesburg, Va., and then later added a weeklong test of a Limited at home. Subaru officials are probably not happy about the double dip, but I learned so much about the vehicle in both environments that you, the reader, should write to Subaru and tell them that it was very helpful. Read More →
Posted Tuesday, December 1, 2020 at 1:03pm
Subaru has launched its new summer marketing campaign to encourage Aussies to take a detour and go the long way, to discover and reconnect with communities across Australia. Read More →
Posted Sunday, November 29, 2020 at 10:14pm
For decades, car buyers viewed the concept of vehicle safety as a largely passive idea. Airbags, crumple zones and proper engineering are what kept passengers safe in the event of a crash. But in the past five years or so, we’ve focused a lot more on technologies that help prevent crashes in the first place. They boil down to two phrases: Active safety features and driver-assistance systems. Subaru is doing its darndest to make its… Read More →
