News
Posted Sunday, October 24, 2021 at 10:26pm
If you had a chance to talk to any car enthusiast, they will confirm that the 1990s were a special time in the automotive world and more importantly for Japan. Known as the bubble era, the late ’80s saw unprecedented economic growth in Japan, everything from stock prices to real estate saw an immense rise during that time until its eventual decline in the early ’90s. But before Japan’s economy imploded, the automotive world was… Read More →
Posted Saturday, October 23, 2021 at 10:20pm
Subaru declared October 22 “National Make A Dog’s Day” a couple of years ago, because of course it did. Well guess what? Today is October 22, and Subaru is celebrating it once again in hopes that folks get out there and quite literally, make a dog’s day. How is this related to Subaru, you might ask? Well, the long-time dog-friendly car company has been holding adoption events at its dealerships throughout the month of October.… Read More →
Posted Friday, October 22, 2021 at 10:18pm
As his twenties turned to his thirties, Burns moved to Andorra. Surrounded by mountains and folk using them, the time had come for him to start skiing. As you’d imagine for one with an innate understanding of balance and a feel for speed, progress was made quickly. The difference for Burns, however, was at either end of a day on the mountain. For most of us, preparation for a day’s skiing goes no further than… Read More →
Posted Friday, October 22, 2021 at 10:16pm
Subaru was once a brand that enthusiasts could always look to for something cool, but as the Japanese brand began seeking manistream success, it seems to have lost a bit of that fun factor. Sure, there are cars like the BRZ that are great fun to drive and have almost limitless tuning potential, but what else is there? The automaker has just revealed a new WRX Wagon after the sedan debuted a few weeks back,… Read More →
Posted Thursday, October 21, 2021 at 11:13pm
Subaru moves up from No.3 to No.1 on iSpot.tv’s latest ranking of the most-viewed automotive commercials – the ads that have generated the highest number of impressions across national broadcast and cable TV airings. The “Go Further” spot from Subaru is one of only two ads in the top five for the week of Oct. 11 that didn’t rely on sports events to deliver impressions. Subaru directed its budget toward traditional broadcast primetime and morning… Read More →
Posted Tuesday, October 19, 2021 at 11:08pm
Although the GT86 was always billed as a ‘joint venture’, it’s much more Subaru than Toyota. You’ll find Subaru logos stamped on components all over the car, it uses a Subaru boxer engine, and Subaru was responsible for building both the GT86 and the BRZ at its plant in Gunma prefecture. So, if anything, this car makes more sense with a Subaru badge on the bonnet. But we recommend against setting your sights solely on… Read More →
Posted Friday, October 15, 2021 at 11:04pm
For years, Subaru has been a leader in the rally and rallycross scenes, thanks in large part not only to its fantastic vehicles but also to the lineup of amazing talent that Subaru Rally Team USA has been able to attract. These are some of the best rally drivers in the world, racking up countless wins in competitions all over the globe. While you’re not going to find the exact car they drive at your… Read More →
Posted Friday, October 15, 2021 at 10:59pm
After much anticipation, the all-new 2022 Subaru WRX debuted last month. In the US, the new rally-inspired WRX is only available as a sedan. In Australia, however, you can also buy a more practical Sportswagon variant. Before you get too excited, Subaru has no plans to bring the new high-performance WRX wagon to the US. Essentially, the WRX Sportswagon is a rebadged version of the Levorg sold in Japan save for a more aggressive lower… Read More →
Posted Thursday, October 14, 2021 at 10:58pm
Every amazing innovation and experience that the Subaru Impreza, the WRX, and the STI have bestowed upon us can trace its heritage all the way back to this single WRC car. And you can buy it. Retired racing cars aren’t all that uncommon on the used car market. Even super rare ones like the Lamborghini Diablo GTR we reported on last week are available for those willing to look hard enough. That availability can’t be… Read More →
Posted Monday, October 11, 2021 at 10:53pm
The entire automotive sector is struggling in the grip of the great 2021 chip shortage, and Subaru (OTC:FUJHY), which just reported its September sales results, is no exception. Sales plummeted 30% year over year last month. But one significant fact mentioned in its latest report could be the key to an even stronger-than-expected rebound once the chip shortage eases. Customer response to its new Wilderness models is very positive, and that matches up well with… Read More →
