News
Posted Friday, March 17, 2017 at 12:07am
No one buys a crossover based solely on how quick it is. But if it’s quicker than its competitors and has one of the most spacious cabins in its class, there’s reason to be impressed. Last year, we tested a 2016 Subaru Forester with a naturally aspirated 2.5-liter engine delivering 170 hp. It ran from 0 to 60 mph in 8.7 seconds, or on the slower side of the competition. Equipped with a 2.0-liter turbocharged… Read More →
Posted Wednesday, March 15, 2017 at 12:02am
Following a rather sports car heavy Geneva Motor Show, it was hard to imagine a better way to leave the city than by jumping into Subaru STIs and heading straight to Italy and then for the Alps. There are multiple benefits to drive through Italy to get to the Swiss Alps: the Italians’ love of speed, their gas station food, having time to fantasize about Alfa Romeos in the traffic jams around Milan, counting first-generation… Read More →
Posted Wednesday, March 15, 2017 at 12:01am
The 2010s have been kind to Fuji Heavy Industries, the company better known by its Subaru auto marque. After years of swift growth, its global vehicle sales surpassed the 1 million mark in 2016. The catch is that most of those sales were made in one place — North America — and production is straining capacity. The Nikkei spoke with Fuji Heavy President Yasuyuki Yoshinaga to find out how he plans to put the automaker… Read More →
Posted Tuesday, March 14, 2017 at 11:57pm
We can count on one thing: one of the 700 units of the STI Series.HyperBlue that have come to the US was totaled over the weekend in Ohio. And you can check out a video showing the aftermath of the impact below. As for how the Dayton-driven Scooby ended up in such a horrible situation, Redditor Harmonicon provides a story that definitely needs to be taken with a grain of salt. Read More →
Posted Tuesday, March 14, 2017 at 11:53pm
There’s an inherent compromise in “car movies.” Go heavy on the realism and mechanical accuracy, and you’ve got a film with extremely niche appeal—Steve McQueen’s Le Mans is the quintessential example. Head in the other direction, using the cars as the backdrop for the action, and you’ve got goofy fun that doesn’t necessarily reflect gearhead reality. Transformers is but one example. But the latest action movie slated to come out this summer seems to hit… Read More →
Posted Monday, March 13, 2017 at 11:33pm
There’s no doubt that the pickup segment has been heating up lately following a sudden surge of pickup lovers among Americans. However, we can’t help but ponder on this: why isn’t Subaru making a mid-size pickup? Almost every other automaker has been trying it so, why not Subaru? On top of that, Subaru’s Symmetrical AWD systems would be perfect for a pickup truck and maybe even becoming an instant hit among truck buyers. It could… Read More →
Posted Monday, March 13, 2017 at 11:32pm
At first glance, the Outback appears a little utilitarian alongside more upmarket models such as the Audi A4 Allroad. But spend a little time with it and the car’s engineering integrity and quality shine through. Although we’ve only done a handful of miles, the rugged and capable Subaru is already impressing. Read More →
Posted Sunday, March 12, 2017 at 11:24pm
Subaru maker Fuji Heavy Industries is on a roll. By focusing on the U.S. market, it has increased unit sales 50% over the past five years. And its operating margin is a fat 15%. Its American customers seem happy. “I’ve just replaced my BMW with a Subaru,” a 48-year-old man told The Nikkei two months ago in Chicago. The man was at the Grand Subaru dealership to pick up a Forester SUV. One month earlier, he… Read More →
Posted Friday, March 10, 2017 at 12:29am
When you’re shopping for a car lease, the car with the cheapest price tag isn’t always going to be the car that’s cheapest to lease. Consider the cost of the lease, plus the cost to insure your car and to fill it with gas. Here’s a breakdown of the cars that cost the least to lease. Read More →
Posted Friday, March 10, 2017 at 12:14am
Peaking demand, sky-high sales-incentive costs, threats of a border tax—none of these are distracting Subaru from its marketing and growth ambitions in its biggest market. “America is the pillar,” Yasuyuki Yoshinaga, CEO of Fuji Heavy Industries Ltd., which owns the Subaru brand, said. “It’s true we want to increase sales in other countries, but in terms of the place with the best chance to increase sales, it has to be America’s sun belt” states in… Read More →
