News
Posted Thursday, March 2, 2017 at 10:02pm
With almost all carmakers heaping on the discounts to keep the U.S. auto market at a plateau, Fuji Heavy Industries Ltd.’s Subaru just notched its 63rd-straight monthly sales gain, with minimal incentives to get customers in the door. Subaru’s unorthodox marketing strategy — heavy on branding and light on rebates — has been an absolute hit with American consumers. A television campaign in December, for example, didn’t star any cars and instead featured an adopted… Read More →
Posted Thursday, March 2, 2017 at 10:00pm
The Kenya Motorsports Federation (KMSF) will have an audition at this year’s Safari Rally between March 17 and 19 as they hope to catch the attention of the world governing body FIA which is still weighing up the request for the race to return to the World Rally Championship (WRC) circuit in 2019. Read More →
Posted Thursday, March 2, 2017 at 9:58pm
Last month a new customer brought in his 2012 Subaru Forester X. He said every time he fills his wiper fluid, it leaks out almost immediately. He added that it leaks even faster when he engages the washer sprayers. We lifted the car and removed the lower-left front-fender liner to gain access to the washer reservoir. That’s when we discovered that three of the hoses were damaged – but not by normal wear and tear.… Read More →
Posted Wednesday, March 1, 2017 at 7:38pm
Yoshio Hirakawa – the man responsible for the development, testing and production of both coupés – was adamant throughout development that the Subaru should be the more focused of the duo, so he ensured that the BRZ received slightly sharper steering, a keener front end and better high-speed damping than the more ‘luxurious’ GT86. And in our minds, it has always been the purest distillation of what the ‘Toyobaru’ should be. Read More →
Posted Wednesday, March 1, 2017 at 7:27pm
-Record February – monthly sales increase 8.3 percent over February 2016 -63 consecutive months of yearly month-over-month growth -Best February ever for Outback, Forester, Crosstrek and WRX/WRX STI -36 consecutive months of more than 10,000 Outbacks sold -43 consecutive months of more than 10,000 Foresters sold Subaru of America, Inc. today reported 45,500 vehicle sales for February 2017, an 8.3 percent increase over February 2016, and the best February in the history of the company.… Read More →
Posted Wednesday, March 1, 2017 at 7:07pm
Scott’s Comments: How far away are self driving cars? Good question. This article by Consumer Reports gives a pretty comprehensive overview of where we are at and the challenges that still exist. For example.. “Researchers scan for weird incidents among the millions of test-car miles. This has yielded oddities, such as the Google car that stopped cold while a woman in an electric wheelchair did circles in the road ahead. She was chasing a duck… Read More →
Posted Wednesday, March 1, 2017 at 6:30pm
In what was once an industrial-age foundry along the Allegheny River in Pittsburgh, Carnegie Mellon University has created a long-standing hub for the development of autonomous vehicle technology—the National Robotics Engineering Center. The university’s pioneering work with the government’s Defense Advanced Research Projects Agency dates back to 1984 and has led to the creation of many of the vehicles that occupy the facility today. The building’s high bay has a crane capable of lifting 10… Read More →
Posted Wednesday, March 1, 2017 at 6:26pm
Conventional cars in the Australian market must be feeling like the dinosaurs, casually dominating the planet and looking up as the sky dims and rocky shrapnel from a substantial chunk of the earth’s crust flies towards them. As the temperature drops and the ground begins to crumble, it’s clear the landscape is changing, and not in a good way. But this time around the large mass making its presence felt isn’t a wayward asteroid, it’s… Read More →
Posted Wednesday, March 1, 2017 at 6:22pm
Subaru scored yet another prestigious award as their 2017 Subaru WRX and WRX STI were given “The Best Sports Car” in the recently concluded ALG Canadian Residual Value Awards. It is their 6th time receiving the same award in 9 years in the same category. Read More →
Posted Wednesday, March 1, 2017 at 6:20pm
The all-new 2018 Subaru Crosstrek is coming for small crossover shoppers, and it gets three crucial improvements over the previous generation model. The Subaru Global Platform (SGP), a next-generation architecture has been developed using all of Fuji Heavy’s know-how and technological expertise acquired over their 100 years of manufacturing. This new technology is what will underpin the new 2018 Subaru Crosstrek, and all next-generation Subarus. Read More →