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Subaru News

Posted Tuesday, March 10, 2015 at 12:26am

Europe gets first look at hottest car in Subaru’s stable

The new 2015 Subaru Outback wagon is the hottest car in the brands lineup and now it’s launching in Europe. The new-generation SUV-alternative Outback is flying off dealer lots in North America and supply is extremely limited. Fuji Heavy Industries is manufacturing the cars at the Indiana plant in the U.S. and capacity won’t be increased until 2016. It will be interesting to see if Europe can even get the new-generation wagons until the 2016… Read More →

Posted Sunday, March 8, 2015 at 10:54pm

How Subaru Rode Weaker Yen to Boost Sales – and Stock Price

The yen’s decline in recent years has been a big boon for Japanese exporters, especially Fuji Heavy Industries , best known as the maker of Subaru cars. Subaru’s plucky line of four-wheel drive cars has been racking up impressive sales numbers against bigger, more formidable competitors. A weaker yen allows Fuji and other Japanese exporters to cut prices because costs are denominated in relatively cheap yen, while revenue is realized in U.S. dollars and other strong currencies. Read More →

Posted Sunday, March 8, 2015 at 10:50pm

Subaru’s new EyeSight technology is an auto-industry game changer

We have reached a new phase in automotive safety. For several decades, safety features have centered on reducing the chance of serious injury or death in a crash. Things like airbags, anti-lock brakes, and crumple zones assume collisions are inevitable. Now we’re on the cusp of dramatically reducing that probability. Subaru has added this amazing technology called EyeSight to its cars. Read More →

Posted Sunday, March 8, 2015 at 10:03pm

2015 Subaru Impreza 2.0i Sport Limited

If you want a small sedan or hatchback with all-wheel-drive, you pretty much have one choice: the Subaru Impreza. But at least within this narrow range you can choose between three different four-door sedan and five five-door hatchback trim levels. And for the 2015 model year the base car has been upgraded with cruise control, a rearview camera, and a high-tech app-based 6.2-inch touch-screen interface, all included as standard equipment. Read More →

Posted Saturday, March 7, 2015 at 10:34pm

World Rally Championship working on return to China for 2016

China’s return to the World Rally Championship next season is a priority for the series, according to organiser WRC Promoter. A Chinese event based close to Beijing is expected to be observed as a candidate rally this season with a view to returning the WRC to the Far East for the first time since the last Rally Japan in 2010. Read More →

Posted Thursday, March 5, 2015 at 10:58pm

Newly enhanced 2015 Subaru WRX STI NBR unveiled in Geneva

The 2015 Subaru WRX STI will be taking to the track for the 43rd 24-hours Nurburgring running at the Nurburgring circuit in Germany May 14-17, 2015. Subaru Technica International (STI) is aiming to secure a win in the SP3T class with its 8th consecutive entry in the grueling race since 2008. Read More →

Posted Monday, November 3, 2014 at 10:43pm

2015 Subaru WRX STI Super Production Rally Car thrills SOA

Working for Subaru of America (SOA) company headquarters in Cherry Hill, New Jersey has some fun perks for employees. Last week employees of the Japanese automaker were treated to what the company calls “Motorsports Day” at Subaru of America, Inc. Employees got to see the new 2015 Subaru WRX STI Super Production Rally Car along with all of Subaru’s motorsports cars. Along with the new 2015 Subaru WRX STI Super Production Rally Car that Subaru… Read More →

Posted Monday, November 3, 2014 at 10:36pm

Subaru October 2014 Sales, Best October Ever

Subaru of America, Inc. today reported a 25 percent sales increase for October 2014, resulting in an October sales record. The company sold 43,012 vehicles in October 2014 versus 34,483 in October 2013. Year-to-date sales increased 20 percent with 418,497 vehicles sold versus 347,890 over the same period last year. The company has now seen 35 consecutive months of year-over-year growth and is well on its way to its sixth successive annual sales record. SOA… Read More →