News

Subaru News

Posted Monday, July 6, 2026 at 11:16pm

Subaru’s most polarizing redesign just proved the doubters wrong with a 32% sales surge

Subaru’s most polarizing redesign just proved the doubters wrong with a 32% sales surge

Subaru has never been afraid to do things differently, but few changes have sparked as much debate as the latest evolution of one of its most iconic nameplates. Longtime fans questioned whether the brand had abandoned what made the model special, and early sales figures suggested those concerns might have been justified. Fast forward a few months, however, and the picture looks very different. Buyers appear to be warming to the redesign, sales momentum is… Read More →

Posted Monday, July 6, 2026 at 11:14pm

Subaru Isn’t Raising Prices on Any of Its Existing EV SUVs for 2027

The average price of a new car has ballooned to over $52,000, and while that’s a byproduct of many factors, the reality is that most new cars get a little more expensive every year. However, Subaru is taking a different approach with its trio of electric SUVs, as it has decided to keep the prices of the 2027 Solterra, Trailseeker, and Uncharted the same as last year. All of these Subaru EVs have a Toyota… Read More →

Posted Sunday, July 5, 2026 at 11:21pm

Subaru’s Brataroo Set for UK Debut at Goodwood Hillclimb Shootout

Subaru’s Brataroo Set for UK Debut at Goodwood Hillclimb Shootout

Subaru Motorsports USA will return to the Goodwood Festival of Speed Hillclimb Shootout July 9–12, with Travis Pastrana set to make the U.K. debut of the Subaru “Brataroo” 9500 Turbo. The Goodwood Festival of Speed brings together competitors and machinery from across the racing spectrum, from Formula 1 and rally to sports cars, prototypes and more. The event’s famed Hillclimb Shootout sees select entrants take on the 1.16-mile course in pursuit of the fastest time… Read More →

Posted Tuesday, May 5, 2026 at 10:19pm

Subaru Outback Sales Rebound as Subaru Hits EV Record

Subaru published its April 2026 sales figures, and the midsize Outback had its best month of the year (so far) with 10,552 units sold. That number represents a slight decrease of 8.3% from last April when it moved 11,501 units, though 2025 was a fairly impressive year for the Outback given it was in the final model year of its sixth-generation. Even still, the Outback is starting to bounce back after a rocky start to… Read More →

Posted Monday, May 4, 2026 at 9:47pm

Subaru enters Japanese Rally Championship with all-wheel drive BRZ

Subaru has returned to the rally stage in Japan, but not with its iconic WRX, instead it has opted for its BRZ coupe. The BRZ has been confirmed as an entrant into the third round of the 2026 All-Japan Rally Championship, which kicks off later this week. Laballed as the Boxer Rally Spec.Z by Subaru, it will be driven by Toshihiro Arai with co-driver Yuichiyo Ando. According to Subaru, it was a struggle to get… Read More →

Posted Monday, May 4, 2026 at 8:48pm

Subaru Sales Are Still Lagging, But Numbers Don’t Tell the Whole Story

Subaru seems to have found its rhythm again. After a disappointing 2025 (especially for enthusiasts), the smaller Japanese automaker has been struggling to kick its sales funk so far in 2026, blaming bad weather and lingering inventory shortages for its unimpressive start. Fortunately for Subaru, it looks like momentum is finally shifting again, for the better. Read More →

Posted Saturday, May 2, 2026 at 9:53pm

Subaru’s Ancient Ascent Outsold All Three Of Its New EVs Combined

The Subaru Ascent is nearly a decade old and the model hasn’t changed much since a facelift was introduced for 2023. As a result, consumers have turned their backs on the aging three-row crossover. Despite this, the model managed to outsell the brand’s three EVs in April. Consumers snapped up 3,472 Ascents and that’s 1,419 more than the combined sales total of the Solterra, Trailseeker, and Uncharted. Read More →

Posted Thursday, April 30, 2026 at 10:00pm

Subaru Fans Were Right. The 2026 Forester Hybrid Proves it | Review

The 2026 Subaru Forester Hybrid didn’t just meet our expectations… it blew past them. In this review, Craig Cole gets into what makes this compact SUV tick, how the hybrid powertrain performs in real-world driving, and whether it can hold its own against the Honda CR-V Hybrid and the freshly redesigned Toyota RAV4 Hybrid. There’s a lot working in the Forester’s favor and honestly, only one thing that might give you pause. The good news?… Read More →

Posted Wednesday, April 29, 2026 at 10:21pm

2026 Subaru Crosstrek Hybrid Hybrid Powertrain Makes The Crosstrek Better

Subaru has really been taking their hybrid game much more seriously of late. First, by debuting an all-new hybrid system in the Forester last year, and now spreading it to the Crosstrek this year. A more efficient Crosstrek seems like a no-brainer to us, so grab your gear and join us for a trek through all that’s new with the latest Crosstrek. We’re well-documented fans of the Subaru Crosstrek, going back to the days when… Read More →

Posted Tuesday, April 28, 2026 at 10:24pm

Subaru Boxer Rally Spec.Z Is the Turbo, AWD BRZ of Your Dreams

Subaru Boxer Rally Spec.Z Is the Turbo, AWD BRZ of Your Dreams

Subaru could probably buy out Toyota if it got a nickel every time it heard “put a turbo in the BRZ!” The brand has finally done it. The Subaru Boxer Rally Spec.Z is a turbocharged, all-wheel-drive BRZ that boasts more power than the current WRX. There’s a big catch, however: You need to be a factory pilot to drive it. Unveiled in Japan, the Boxer Rally Spec.Z was developed to compete in the JN-1 category… Read More →