News
Posted Thursday, January 5, 2017 at 11:23am
Magellan®, a leader in GPS navigation, announced today that its Magellan Navi navigation app for connected cars is now available in select 2017 SUBARU models, including the Impreza and BRZ, via the SUBARU STARLINK™ multimedia system. Magellan Navi brings powerful GPS satellite navigation features, the latest maps and routing accuracy by seamlessly connecting the smartphone app to the car’s infotainment display. Magellan Navi is a featured app in the SUBARU STARLINK app, which can be… Read More →
Posted Wednesday, January 4, 2017 at 3:07pm
“The HARMAN Ignite platform is a perfect match for Subaru because it allows us to streamline our process for device management,” said Anthony Landamia, infotainment product manager, Subaru of America. “We are able to introduce and easily deploy new cloud applications and services to our customers. Given HARMAN’s history in on-vehicle and cloud technologies, we’re excited to leverage this platform’s capabilities.” Read More →
Posted Wednesday, January 4, 2017 at 2:05pm
Subaru Rally Team USA announced today Red Bull Global Rallycross (GRC) star Patrik Sandell and former Subaru World Rally Team driver Chris Atkinson will spearhead the factory team’s 2017 rallycross efforts. The two drivers will compete in the 2017 Red Bull GRC at the wheel of 2017 Subaru WRX STI GRC Supercar prepared by Subaru technical partner Vermont SportsCar. “Subaru is very excited to have Patrik and Chris join our factory program,” stated Subaru Motorsports… Read More →
Posted Wednesday, January 4, 2017 at 1:03pm
Subaru of America set its eighth consecutive U.S. sales record in 2016 while topping 600,000 deliveries for the first time. Subaru’s sales reached 615,132 units in 2016, a 5.6 percent increase from the previous record of 582,675 units sold in 2015. Read More →
Posted Sunday, January 1, 2017 at 5:20pm
My obsession with Subaru’s failed F1 engine, a flat-12, has gone on for years, and I had often heard that the motor nearly went on to power Koenigsegg’s first supercar. Now I’ve finally heard the full story. I should have heard this a year ago; that’s when Christian von Koenigsegg first explained it. But I missed it tucked away on Koenigsegg’s own blog. I’ve been busy listening to how the totally-not-a-Bond-villain Swedish supercar genius has… Read More →
Posted Saturday, December 31, 2016 at 2:50pm
In the U.S. automotive market, Subaru is one of the little guys. The Japan-based automaker has a market share of less than 2 percent, and it sold only about 583,000 vehicles nationwide in 2015. But the automaker, whose parent company is Fuji Heavy Industries Ltd., is in the midst of a U.S. sales boom—and the company’s Lafayette auto plant is racing to keep up. Subaru of America Inc. says it expects to end 2016 with… Read More →
Posted Thursday, December 29, 2016 at 4:23pm
Subaru of America continues to run ahead of the pack, having already beat last year’s sales record before the end of December. For 2016, the company expects record sales for the eighth year in a row, passing 600,000 units for the first time. Subaru of America said it passed last year’s record of 582,675 as of Dec. 21. Subaru began its run of record sales just as the rest of the U.S. auto industry was… Read More →
Posted Thursday, December 29, 2016 at 1:36pm
The Euro boss was less forthcoming and ‘confirmational’ when asked if Subaru would be along for the ride in V2.0. “Will it be with Subaru?” wondered Schlicht. “I don’t know. But for the concept to carry on, with the low engine, we’d have to do that. There are a lot of reasons to continue with Subaru.” Read More →
Posted Wednesday, December 28, 2016 at 11:29pm
Subaru exits small engine market: Yamaha’s small engine division is expanding its reach in the generator and lawn and garden markets business with the acquisition of Subaru Industrial Power Products. The deal, which is expected to be completed by October 2017, was reached between the Japanese parent companies, Yamaha Motor and Fuji Heavy Industries. The deal came about after Fuji’s decision to stop producing Subaru multi-purpose engines by September 2017. The deal will see Fuji transfer the… Read More →
Posted Wednesday, December 28, 2016 at 11:24pm
The 2018 Subaru WRX will be based on ageing architecture, it has been confirmed, all but ruling out a much-touted petrol-electric performance offering. Unlike the garden-variety Impreza launched in Australia this week based on the Japanese manufacturer’s new global platform – enabling features such as a hybrid drivetrain – the updated WRX will persist on an older platform, motoring.com.au has learned. Read More →