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Posted Sunday, July 13, 2025 at 10:42pm

Subaru’s Dog Commercials Are More Than Just Cute Read More: https://www.jalopnik.com/1907602/subaru-dog-marketing-campaign-commercials/

f you’ve recently attended a major auto show, Subaru’s immersive national park-inspired display, featuring faux rocks and trees, is hard to miss. Beyond showcasing Subarus in their “natural habitat” by emphasizing the outdoorsy spirit of the brand, Subaru has a fenced area for rescue dogs available for adoption. Although most people won’t directly interact with the brand at an auto show, they are likely to encounter Subaru through commercials. Using cute puppies to promote products… Read More →

Posted Saturday, July 12, 2025 at 10:41pm

The American Rally Association Is Starting a National Rally Training Center

Like many motorsports, rally doesn’t hold the same popularity here in the United States as it does in Europe or Asia. But that doesn’t mean organizations like the American Rally Association are accepting stagnation as a standard for one of the more accessible forms of motorsport. Instead, the American Rally Association (ARA) is putting its money where it matters, as the governing body announces a major investment into growing the sport. Namely, a National Rally… Read More →

Posted Friday, July 11, 2025 at 10:39pm

2025 Subaru Forester Hybrid First Test: Just What the Dr. (Marten) Ordered

During our First Look at the long-awaited 2025 Subaru ForesterHybrid, we expressed high hopes this would be the one. That the electrified Forester would be the fun-to-drive Forester. Sure, power is only up 14 horses, and total system torque has never been published, but the primary electric motor makes 199 lb-ft, and the engine makes 154, so there’s no way that planetary combiner doesn’t end up whomping the gas model’s 178 lb-ft, right? Then we… Read More →

Posted Thursday, July 10, 2025 at 10:36pm

Subaru Teases New EV SUV Called Uncharted Ahead of July 17 Debut

Subaru’s stable of electric vehicles is about to triple in the next year, growing from one to three. The company has been selling the Solterra for a few years now, which recently got a notable refresh. That was followed up by the reveal of the Subaru Trailseeker, a longer and more outdoorsy alternative to the Solterra. What’s notable is that both of those EVs are rebodied Toyotas, which could be the case with the forthcoming… Read More →

Posted Tuesday, July 8, 2025 at 10:14pm

Subaru Motorsports USA Returns to Goodwood Festival of Speed, Aiming for Shootout Glory and Rally Stage Thrills

The legendary Goodwood Festival of Speed (FOS) returns July 10–13, and Subaru Motorsports USA is set to make its mark once again. With a proven track record and fan-favorite drivers at the helm, the team is coming back to the South of England with eyes on the podium—and continuing a lineage that helped shape rally history. After a breakout debut at the 2024 Festival where Scott Speed and the blistering WRX: Project Midnight recorded the… Read More →

Posted Monday, July 7, 2025 at 10:52pm

Once More… With Feeling. 2006 Subaru Impreza WRX vs. Mitsubishi Evo IX MR

If you’re one of those who skips to the spec chart to see who won, let’s save you the paper cuts. You’ll find the following differences: 0.0 second to 60 mph, 0.3 second to 100 mph; 0.3 second and 0.1 mph at the quarter mile, 1.0 mph in the slalom, 0.01 g on the skidpad, and 0.39 second a lap on the racetrack. There. Go ahead. Pick a winner. Read More →

Posted Sunday, July 6, 2025 at 10:49pm

The Most Reliable Car Brand Isn’t Toyota Or Honda, According To Consumer Reports

When you hear Toyota or Honda, the first word that often comes to mind is reliability. However, in Consumer Reports’ latest reliability survey, another brand has taken the top spot. While Lexus and Toyota still have some of the best new cars and SUVs under $30,000, Subaru has emerged as the most reliable brand for 2025. So, what sets Subaru apart? First, let’s understand how our friends at Consumer Reports conduct their annual survey. The… Read More →

Posted Sunday, July 6, 2025 at 10:48pm

The Quirky Subaru Program That Turns Your Car Into A Rolling Life Story

There are few automakers out there with a brand identity as fiercely loyal, or specific, as Subaru. You know the type — golden retrievers, flannel shirts, a deeply held conviction that an overlanding roof ladder is a personality trait. So what if your car itself could tell everyone at the farmers market that you not only love your dog, but you’re also an avid gardener, a marathon runner, and on your third Forester? Subaru has… Read More →

Posted Friday, July 4, 2025 at 10:46pm

Subaru Made the World’s Only Twin-Turbo Flat-Four. It Was Madness

Subaru is conservative these days. It sticks with technologies it knows well, evolving its cars gradually over the years. Even when it does something new, it’s often long after the rest of the industry. But in the 1990s, Subaru was gloriously weird and experimental. Witness Subaru’s largely forgotten sequentially twin-turbocharged flat-four. To the best of my knowledge, this is the only twin-turbo gas-powered four-cylinder automotive engine. Some automakers have done twin-turbo four-cylinder diesels, and before… Read More →

Posted Thursday, July 3, 2025 at 10:45pm

Missing STi? 2025 Subaru WRX tS Is a More Livable Successor

The Subaru WRX STi was a thing to behold back in the day, and not just because of the garish wing on the back that stood tall enough to bifurcate a driver’s rear view. When it debuted in the 2004 model year, its 2.5-liter turbocharged four-cylinder boxer churned out what was then a monumental 120 hp per liter. It was a big deal to reach the 300-hp threshold with such a small engine—not so much… Read More →