News
Posted Monday, November 11, 2024 at 9:53pm
Wait a minute. Fun? In a Subaru Impreza? Are they kidding? Strange but true. Despite the televised pronouncements of Paul Hogan, a.k.a. Crocodile Dundee, fun and Subaru are two words that don’t form a natural electropsychological bond in the mind of the average enthusiast. Particularly when you attempt to weld the idea of driving pleasure to something as unlikely as a nearly invisible econocar. Over the years, we’ve come to associate three traits with Subies:… Read More →
Posted Sunday, November 10, 2024 at 9:48pm
It’s been thirty years since Subaru first introduced the “Outback” nameplate as part of an Outdoor option package for the Legacy, a clever marketing move that eventually spawned an independent model line in key markets like North America and Australia. While the Outback series has always been tied to its Legacy roots, Subaru has decided to retire the nameplate due to declining sales, with the last model set to roll off the production line in… Read More →
Posted Wednesday, November 6, 2024 at 9:45pm
Subaru is bracing to end the year with a 15% profit drop as sales drop and sales incentives climb. This comes despite a nearly 20% jump in operating profit to 222 billion yen ($1.5 billion) during the first half of fiscal year 2025, according to its Nov. 1 earnings report. Read More →
Posted Tuesday, November 5, 2024 at 9:44pm
Well, the big day is finally here. Before you know it, the fundraising texts will stop, political ads will disappear, and we’ll know who will be the next President of the United States. Maybe we’ll elect the first woman president. Maybe we’ll elect the first convicted felon president who’s also been found guilty of sexual assault. Either way, it’ll be a first for something. Until we know the outcome of the election, though, the results… Read More →
Posted Tuesday, November 5, 2024 at 9:43pm
The iconic Subaru WRX debuted in the early 90s in Japan and quickly gained a reputation for exceptional capability, roaring to victory in rally motorsport competitions. Fitting, then, considering what WRX stands for on Subaru. Fast forward to 1994 and the WRX STI was introduced, which was developed by Subaru Tecnica International (STI), the same team that runs the automaker’s motorsport division. For decades, this sporty and responsive car showcased its rally roots by unapologetically focusing… Read More →
Posted Tuesday, November 5, 2024 at 9:41pm
I have to have one of the most random youtube feeds, and insane recommendations, because I could be watching a travel vlogger riding a freight train thru central America, a young couple fixing up their home in rural Japan, or cowboy who cooks out of a chuck wagon in Oklahoma. My taste and variety have no bounds. So while surfing the YouTubes, I had a suggestion for a video about the Overcrest Rally that was… Read More →
Posted Sunday, November 3, 2024 at 10:21pm
The 2024 Subaru WRX TR is a testament to Subaru’s commitment to crafting cars that cater to the enthusiast—a breed that many brands are, sadly, leaving behind in the pursuit of efficiency and ease. At the heart of this machine is a 2.4-liter turbocharged BOXER engine that delivers a punchy 271 horsepower and unmistakable Subaru growl, evoking the sounds and sensations that loyalists crave. But for me, the inclusion of a 6-speed manual transmission in… Read More →
Posted Saturday, November 2, 2024 at 10:17pm
In the latest earnings report for the six months ending September 30, 2024, Subaru Corporation reported a modest increase in revenue and a significant rise in operating profit year-on-year, despite facing challenges such as decreased unit sales and higher sales incentives. The key financial metrics reveal that Subaru’s revenue increased by 2.4% to 2,266.2 billion yen, driven by favorable foreign exchange rates and price adjustments. Operating profit rose by 19.5% to 222.0 billion yen, while… Read More →
Posted Friday, November 1, 2024 at 10:15pm
Lucy Block, her daughters Lia and Kira, and her son Mika have been traveling from their home and auto racing headquarters in Park City to compete on courses worldwide. Lia is with her global Team this week from F4 Williams Academy at the Italian Championships in Monza on what Block House Racing calls on social media “one of the most legendary race tracks in the world.” There, she met her goal of gaining more and… Read More →
Posted Thursday, October 31, 2024 at 9:18pm
py photographers caught Subaru engineers out testing what is believed to be the next-generation Outback crossover on roads in Michigan in October, with what appears to be new styling and features to further differentiate it from the Forester. Slated to appear in U.S. dealerships late next year, the next-generation Outback will adopt more traditional SUV styling with a boxier design than the current version and a taller rear pillar, which should improve interior cargo space.… Read More →