News
Posted Friday, February 13, 2026 at 9:08pm
GREG CARLOSS: We’re heading off to the wilderness again, this time in the new 2026 Subaru Outback Wilderness. And while Outback and Wilderness may seem to be redundant, that’s how marketing jargon plays these days. This seventh-gen Outback just hit the streets a few months ago, now looking more like a true SUV than ever. Enough so that it’s our MotorWeek Drivers’ Choice Best Midsize Utility for 2026. Now we’re back from California with an… Read More →
Posted Friday, February 13, 2026 at 9:07pm
Subaru Pickups: A (Very) Abridged History Subaru doesn’t have a very long history when it comes to building pickups. They’ve only ever made two, but it’s safe to say that they’ve been memorable at least in enthusiast circles. We are, of course, talking about the Brat and the Baja. The Brat, also known as the Brumby, was based on the Leone and made from 1978 to 1994, spanning two generations. It was discontinued in America… Read More →
Posted Friday, February 13, 2026 at 8:56pm
Subaru has some priors as a small pickup truck manufacturer. In the 1970s and 1980s, Subaru built the BRAT, which avoided the prohibitive Chicken Tax by bolting seats into the bed. The Japanese brand revived the concept in the 2000s with the Outback-related Baja, which had a four-year run from 2003 to 2006. Following the Ford Maverick’s sales success, there have been rumors that Subaru may return to the American market with a new pickup.… Read More →
Posted Thursday, February 12, 2026 at 8:40pm
Subaru Australia general manager Scott Lawrence has insisted the brand’s haloed STI performance division is far from dead and will eventually start providing genuine driver’s vehicles again. Speaking to carsales at the media launch of the new-generation Subaru Outback this week, Lawrence was adamant STI was alive and well, with plenty of “exciting” work going on behind the scenes. “We are constantly discussing with Subaru Corporation about performance, and performance broadly, not just STI,” he said Read More →
Posted Monday, February 9, 2026 at 9:38pm
Japanese carmaker achieves milestone with mixed-model production line that builds EVs alongside petrol and hybrid vehicles, leveraging two decades of collaboration with Toyota to advance its electrification strategy When Subaru’s E-Outback rolled off the assembly line at its Gunma Yajima Plant in early February, it represented more than just another electric vehicle (EV) entering a crowded market. The event marked the culmination of a carefully orchestrated manufacturing transformation – one that signals how established carmakers… Read More →
Posted Monday, February 9, 2026 at 9:37pm
Out of left field, and some Toyota factories, Subaru is about to offer more electric models in its showrooms than Tesla. A three-row Subaru SUV that is electric is inbound with an imminent debut. The Japanese automaker’s been quiet about the upcoming SUV without so much as a teaser, but Jeff Walters, COO of Subaru of America, told Automotive News the Japanese company will have a yet-to-be-revealed three-row EV in its showrooms this year. That… Read More →
Posted Monday, February 9, 2026 at 9:33pm
When it launched just last year, the Subaru Forester Hybrid did so with a starting price of $38,015. For its sophomore year, the Forester Hybrid returns with the same powertrain and features, but it now starts at a more attractive $36,180. That represents an $1835 price reduction despite not receiving any cuts to equipment. Read More →
Posted Saturday, February 7, 2026 at 9:32pm
Lia Block nearly won in her return to rally Saturday, competing in the L4WD class in the ARA’s season opener, the Sno*Drift Rally Saturday night, but ultimately had to be towed across the finish line with a timing belt failure. Block was chasing Subaru’s Travis Pastrana through the first 14 stages, setting the second-best times in the field every stage. She took the lead when Pastrana went off-road with three stages remaining, costing him 22… Read More →
Posted Saturday, February 7, 2026 at 9:30pm
Subaru’s first in-house built EV has arrived, and it happens to be the brand’s quickest production car ever – yes, faster than any WRX STI that came before it. The new all-electric Trailseeker SUV marks a major turning point for Subaru, showing us how the Japanese brand will build its own electric vehicles. First unveiled at the Japan Mobility Show last year, the Trailseeker is now confirmed for Australia, placing it squarely in one of… Read More →
Posted Friday, February 6, 2026 at 9:23pm
New cars, new drivers, and a new champion. Arguably the most anticipated season in recent American Rally Association National Championship history gets underway this weekend at Sno*Drift Rally. The form book has been blown wide open in 2026, with four-time champ Brandon Semenuk rallying elsewhere this season and 2025 vice-champion Conner Martell following suit. Subaru Motorsports USA has also elected not to replace Semenuk and run an Open 4WD car – instead represented solely by… Read More →
