Subaru News

Posted Wednesday, August 1, 2018 at 10:16pm

Subaru of America Reports All-Time Record July Sales

Subaru of America, Inc. today reported 59,426 vehicle sales for July 2018, a 6.7 percent increase over July 2017, and the best July in the history of the company. The company also reported year-to-date sales of 382,286 vehicles, a 6 percent gain over the same period in 2017. July marked the 53rd consecutive month of 40,000+ vehicle sales for the company. Crosstrek and Ascent sales were notably strong as each model achieved its best July… Read More →

Posted Tuesday, July 31, 2018 at 11:41pm

2019 Subaru Ascent First Test: Three-Row Winner

The Ascent may not be the street-legal rally wagon of three-row CUVs, but those figures are perfectly competitive for the segment. And out on the road, it quickly becomes clear that the Ascent is exactly what Subaru needed it to be. Take the design, for instance. It doesn’t break any new ground, but you won’t mistake it for anything other than a Subaru. That wasn’t the case with the Ascent’s oddly styled predecessor, the B9… Read More →

Posted Tuesday, July 31, 2018 at 11:31pm

Four Stand-Out Tech Features Of The 2019 Subaru Ascent Limited

Vehicles come loaded with so much technology these days that it can be difficult to take it all in during a short test drive. Because I test more than 50 cars a year, certain tech features stand out as either positive or negative and on how they compare with other vehicles in the same class. Subaru’s last attempt at a three-row SUV, the Tribeca, didn’t turn out so well. Due to its polarizing appearance and… Read More →

Posted Thursday, July 26, 2018 at 12:27am

‘Never Vaped In’ Is How You Must Describe a Clean Used Subaru WRX Now

If there’s one thing I want people to take away from reading Jalopnik—besides obviously that Florida is terrifying—it’s that you have to be smart when you’re buying a used performance car. Has it been crashed? Has it been subjected to shady mods? Does it have secret problems lurking within? And in the case of the Subaru WRX, has anyone vaped in it? Read More →

Posted Thursday, July 26, 2018 at 12:23am

Subaru Maps Out Bold Sales Growth Plan As Trump Threatens Tariffs

Will he or won’t he? As President Trump toys with his controversial plan to impose 25% tariffs on car imports into the U.S., carmakers from Tokyo to Stuttgart await the outcome with baited breath. These automakers have need to worry. A precedent has been set. Trump has already imposed tariffs of 25% on $34 billion worth of imports from China and Beijing retaliated in kind with $34 billion in tariffs on American goods including soybeans.… Read More →

Posted Wednesday, July 25, 2018 at 11:54pm

On National Drive-Thru Day, the Subaru Ascent Is Cupholder King

The all-new 2019 Subaru Ascent is a solid return for the brand to the three-row SUV class. In addition to familiar styling that still adheres to the automaker’s design language found in its popular smaller SUVs/wagons, the Ascent upholds Subaru’s time-honored tradition of safety, practicality and affordability. Its interior quality stands out, its noise-canceling abilities are at luxury-class levels, and its standard all-wheel drive and EyeSight safety suite make it a competitive entrant to an… Read More →

Posted Wednesday, July 25, 2018 at 11:47pm

I was totally wrong about the Subaru WRX STI Type RA

Fifteen hours of travel and a vaguely nauseating drive to 6,600 feet in elevation came down to three seconds of action: Rally master Mark Higgins burst through dense Romanian fog in Subaru’s purpose-built STI time-attack racer, howled past our vantage point and … vanished again into another fog bank. Thanks to murky weather, it was an anticlimactic glimpse of an otherwise remarkable attempt: Subaru managed to grease enough government palms to shut down 84 kilometers… Read More →

Posted Monday, July 16, 2018 at 11:18pm

Subaru Finally Goes Big With Its New SUV

The quirky company, beloved on the coasts, is taking a risk with its largest vehicle to date. How far has Subaru come during its 60 years of selling cars? Roughly seven feet. That’s the difference lengthwise between its first vehicle, the diminutive “360” later dubbed “the ladybug,” and a pumped up new SUV called the Ascent. Make no mistake. The Ascent is a Texas-sized rig, thoroughly incongruous with its creator’s climate-conscious, blue-state reputation. It’s a… Read More →

Posted Monday, July 16, 2018 at 11:13pm

New Import Duties Could Body Slam Subaru

Subaru is a once-tiny manufacturer that grew in leaps and bounds thanks to high demand from the United States. The automaker is the eighth best-selling brand in the region, despite being a scrappy upstart, and has managed multiply its volume many since the 1990s. But, like any business loaded into a cannon with the word “success” emblazoned on the side, it can’t continue streaming through the clouds indefinitely without encountering some turbulence. Read More →