Posted Thursday, June 26, 2025 at 10:54pm
All Japanese car brands importing cars into the United States are feeling the effects of President Trump’s tariffs, but of them all, Subaru is the most exposed. To lessen the blow of the tariffs, the new Forester needs to prove popular.
Up until May, Subaru had managed to move 84,629 Foresters in America, showing a modest 3.9% increase over the same period in 2024. This places the Forester firmly at the top of Subaru’s sales pile in the USA, making it the company’s best-selling model here.
In the fiscal year ending March 2025, Subaru sold 936,000 vehicles around the world. Of these, 662,000, or 71%, were bought in the United States. This perfectly demonstrates just how crucially important the US is to the Japanese carmaker.
