Posted Thursday, December 31, 2020 at 11:13pm

Tesla No. 1 In Brand Loyalty, Then Subaru; GM Also Scores Well, Experian Says

Tesla and Subaru were the leaders in brand loyalty in a recent Experian Automotive analysis of U.S. auto registrations, followed by Toyota, Honda, and Ford. In terms of manufacturers that produce several brands, General Motors had the highest loyalty, Experian said.