Posted Monday, July 6, 2026 at 11:14pm
The average price of a new car has ballooned to over $52,000, and while that’s a byproduct of many factors, the reality is that most new cars get a little more expensive every year. However, Subaru is taking a different approach with its trio of electric SUVs, as it has decided to keep the prices of the 2027 Solterra, Trailseeker, and Uncharted the same as last year.
All of these Subaru EVs have a Toyota counterpart: The Uncharted is a rebadged CH-R, the Solterra is the bZ’s sister, and the Trailseeker is the bZ Woodland by another name. While it remains to be seen whether any of those electric Toyota models receive price hikes, we know the Subie crew won’t. For the 2027 model year, the front-wheel-drive Uncharted Premium once again starts at $36,470; the all-wheel-drive Sport and GT start at $41,270 and $45,270, respectively.
